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What is a Catalog?

A catalog is a retail price list that you set. You can create and use as many catalogs as you want. For example: high-end and/or low-end weddings, portrait sessions or a friends and family discount catalog. Each event is assigned only one catalog; therefore, you will need at least one catalog before releasing any events.

The Catalog Manager

The Pictage Catalog Manager provides you with two ways to create your catalogs:

The “Suggested Customer Prices” (default catalog) was created by averaging the retail prices of Pictage's top 100 sellers. It includes 7 products: Professional Prints, Photo Greeting Cards, Fine Art Cards, Canvas Prints, Event Extension, Consumer Albums and Coffee Table Books. You can adjust the products offered and prices in a catalog you create from this template any time. We also offer Digital Downloads, Custom Prints, etc. that are not listed in this default catalog. View all Pictage consumer products here.

 

A default catalog is created for you when you start your Pictage account. From this template you can create as many catalogs as you want by selecting “Save As” to make a copy and then adjust the prices. Catalog names are NEVER viewed by clients.

Jump to Sections Below:
Creating a Catalog with Suggested Customer Prices (recommended)
Creating a Catalog From Scratch (advanced users)
Adding Pictage Products to Your Catalogs
Adding Studio Specialty Products
Adjusting, Copying and Removing Catalogs
Assigning a Catalog to an Event
FAQs

Creating a Catalog with Suggested Customer Prices (recommended)

  1. In the Studio Resources Box at the top of your Studio Homepage, select Catalog Manager.Home
  2. To the right of From a template, name your catalog. Your clients will not be able to see this name; it is your internal identifier. To view product information, click on the Prices link on the top right hand side of the window.Template
  3. After naming your copy of the catalog, click Save & Continue, which takes you to the Catalog Information page.
  4. Your clients will see these product names and descriptions next to each of the 7 products.
  5. To view and/or change any of the prices, select Edit on the left side of each product. Edit
  6. Editing Print Prices:
    • To add a product size to your catalog, click on the box next to any product size and input a price in the Set Your Price box; uncheck a box to de-select the size next to it. (For Fine Art Cards and Coffee Table Books, you will simply select a mark-up percentage.)
    • The Your Profit column shows the amount you will earn for each print size after your lab charges and Pictage's commission are deducted.
    • You can add bulk ordering options to your catalog for 25 copies of the same image.
    • Final Prints, Digital Downloads Pricing:Prints
    • % Mark-Up for Coffee Table Books, Albums, Fine Art Cards, etc.: CTB
  7. Offering borders allows your consumers to view the borders on the images before purchasing the print. View the border options,Borders
  8. Toning options allow your consumers to make images B&W or Sepia. We do not charge for this, however, you may charge for it.Toning
  9. Special Instructions enable re-touching requests - select Yes to offer re-touching, then set the price (the maximum a customer will be charged for a re-touching request; you will be contacted for requests that go above that price). Re-touching work is charged to the photographer at a rate of $10 for each 10 minutes of work.Instructions
  10. Click Save Catalog to save changes.Save

Creating a Catalog From Scratch (advanced users)

  1. Select Catalog Manager from your Studio Homepage.
  2. To the right of From Scratch, name your catalog and enter a description. Your clients will not be able to see this name or description; they are your internal identifiers. From Scratch
  3. Add a product to the catalog (for example Professional Prints) by clicking on Add to Catalog under the product name.
  4. Your clients will see the product name and description at the top of this page. You may change the product name and description for some Professional and Custom Prints, if you wish.
  5. Check the boxes to select any sizes you would like to offer.
  6. Enter prices for selected sizes.
  7. The Your Profit column shows the amount you will earn for each print size after your pay for the lab charges and Pictage's commission.
  8. Check the boxes of any borders you would like to offer. View the border options.
  9. Check the boxes if you would like to offer toning options. Toning options allow your consumers to make images B&W or Sepia. We do not charge for this; however, you may charge for it. If you do not want to charge for toning, you must enter 0.00 for the prices.
  10. Special Instructions enable re-touching requests - select Yes to offer re-touching, then set the price (the maximum a customer will be charged for a re-touching request; you will be contacted for requests that go above that price). Re-touching work is charged to the photographer at a rate of $10 for each 10 minutes of work.
  11. Click Save Catalog to save changes.
  12. Click Add More Products to add additional products to your catalog.

Adding Products to Your Catalog

  1. From the Catalog Information screen, click on Add More Products (far right corner)Add More
  2. From the Add Products screen, click on Add to Catalog (underneath the product listing). Add to Catalog
  3. Edit the prices.
  4. Click Save Catalog to save changes.

Adding Studio Specialty Products

Studio Specialty Products are custom products offered by you, through Pictage, to consumers (products Pictage does not offer for resale). Examples might include: hand-tinted prints, mugs, magnets, t-shirts, watercolor art, etc. Studio Specialty products will appear listed along with any Pictage products when consumers click on the shopping cart icon associated with an image.

 

A Studio Specialty order varies from the Standard Pictage Products. First, as with Standard Products, Pictage receives the order and processes the payment from the consumer. However, instead of Pictage fulfilling and shipping the order, you will be sent an e-mail with the specialty product order information. You are responsible for fulfilling the order and shipping it to the consumers.

 

Note: Pictage's commission for Studio Specialty products is 15%.

 

  1. On the Catalog Information page, click Add More Products.
  2. For Studio Specialty Products, click Add to Catalog.
  3. Fill in the template with your product name and description. Your clients will see this product name and description.
  4. Add the different options you offer (different sizes, for example). Price each option. Studio Specialty
  5. Click Save Catalog to save changes.
  6. Click Back to My Catalogs after editing a catalog.

Adjusting, Copying and Removing Catalogs

The buttons to the right of each catalog listing allow you:

  • Edit (make further changes)
  • Save As (create a copy of the catalog with a new name and then adjust the prices)
  • Delete (remove a catalog that has no events linked to it). Adjusting

 

You can also select a Standard Catalog, which will be the default catalog available on the Schedule Event screen.

Assigning a Catalog

You assign the catalog when your (pre)schedule the event.Assigning

 

  1. On the Schedule Event Page, select the catalog you would like to use for the event from the drop down options. The Review Catalogs link will take you to the catalog manager to make any updates necessary prior to scheduling.Schedule
  2. If you need to change the catalog associated with the event or add a new catalog after the event has been scheduled, select Edit Event Info from your Studio Home page, select your new catalog and click UPDATE EVENT to save changes.Edit Info

FAQs

Can I have more than one catalog?

Yes. You may have as many as you like but only one can be assigned per event (you can not assign multiple catalogs to an event)

Do I have to make a different catalog for each event?

No. You can use the same catalog for multiple events. Select SET STANDARD CATALOG for the catalog you’d like to be applied as the default at time of scheduling events.

Can I delete a catalog that is current assigned to a live event?

No. You can not delete a catalog associated with a live event, however you can adjust pricing inside the catalog at any time and this will be reflected live with 10-30 minutes of the change